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When searching for design inspiration for a remodel or a new construction home, The Ply Gem Portfolio offers a variety of product, color and texture combinations to fully customize exteriors – plus the resources needed to design a dream home and make it reality.

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HGTV's Fixer to Fabulous Hosts Dave & Jenny Marrs

Ply Gem ambassadors and Dave and Jenny Marrs are passionate about the building and remodeling work they do and the transformations they make happen. That’s why when it comes to a homes’ exterior, the choice is clear for this power couple – The Ply Gem Portfolio of Brands

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Design-Build Duo Dave and Jenny Marrs Restore 1929 Bungalow with Ply Gem Exterior Products

As Seen on HGTV, Build Smart

Design-Build Duo Dave and Jenny Marrs Restore 1929 Bungalow with Ply Gem Exterior Products

"From Mastic siding and trim to the stone brick and vinyl fence, every exterior upgrade will serve this family well into the future,” Dave said. “They won’t need to worry about maintenance or painting and can rest assured their home’s exterior is protected from the elements.” Selby and Blake McDowell fell in love with a two-bedroom bungalow just outside downtown Bentonville, Arkansas, because of its location. It is not only within walking distance to shops and restaurants but also just a few doors from Selby’s parents, a convenient setup for the young couple whose daughter, Phoebe, can grow up ensconced in her extended family. The couple loves the historic nature of the home — it was built in 1929 — and wanted any changes to honor the original design. Dave and Jenny Marrs of Marrs Developing, which renovates and restores old homes in northwest Arkansas, turned to exterior products from Ply Gem® for aesthetics that reflect the home’s authentic character and provide durability to last a lifetime. “This little home felt unanchored in a large yard,” said Jenny, whose unerring design sense leads the couple’s restoration projects. “New luxury vinyl siding, a picket fence and brick veneer foundation skirting pulled everything together. We couldn’t be happier with this clean, classic look.” The Challenges Rotting wood siding with peeling lead paint, worn roof shingles, and dilapidated front and back porches made exterior upgrades a priority. And while the home had an expansive yard, it was overgrown and lacked a connection to the house. Inside, the couple wanted to make changes to open up small rooms and create a light and bright appearance. The Solutions For the exterior renovation, Mastic EverPlank Luxury Vinyl Siding by Ply Gem checked all the boxes. It has a true-to-wood look that mirrors the home’s original wood siding, and its palette of a dozen timeless colors suits any design. Jenny chose White for a classic look. Mastic EverPlank’s patent-pending technology allows it to be installed end to end with no exposed nails or unsightly overlaps of traditional vinyl, elevating the home’s appearance. It’s also water resistant, won’t warp, and comes with a lifetime warranty. And, because EverPlank doesn’t require painting, Dave and Jenny’s cladding choice gives the McDowell family the gift of time. “This is vinyl siding but with rigidity and texture that gives it the look of real wood siding,” said Dave, a general contractor and craftsman. “Plus, it’s no-maintenance siding, which means Selby and Blake can focus on their family and not on painting and cleaning their home’s exterior.” Ply Gem Trim and Vinyl Soffits provide a clean, crisp look. Simple to install and durable, Ply Gem trim and soffits make it easy for exterior renovators to create cohesive and long-lasting curb appeal. The trim can also be painted to match the siding color. To add to the historic charm, the team selected Ply Gem Stone Tumbled Brick Veneer in Chester as an accent skirting around the home’s foundation. A lightweight alternative to traditional brick, this thin brick’s textured surface and irregular edges create a timeless aesthetic that will never peel, chip or blister. To anchor the home’s expansive property, Dave and Jenny opted for a Ply Gem Fence and Railing Wide Scalloped Picket Fence, bringing the yard and home together for a cohesive and traditional look. Durable and eye-catching, the fence features a unique scalloped design. “With a young child who will soon be old enough to play in the yard, we wanted a fence that would be both aesthetically pleasing and safe,” Jenny said. “The scalloped shape is a playful take on the traditional picket design and, combined with the new siding and trim, creates an inviting curb appeal.” “You know what’s amazing to me is how the addition of a fence can make such a big difference,” Dave said. “For the renovation team, there were no splinters, and it went in so easy. For the McDowells, they don’t have to worry about their daughter getting out into the street.” A home for a growing family Inside, the McDowells prioritized upgrades — white paint, vaulted ceilings and natural wood accents — that help small spaces feel larger. In an unexpected find, Dave uncovered an existing brick chimney that serves as a rustic design accent and visually connects with the Ply Gem Stone Tumbled Brick used on the home’s exterior foundation. “From Mastic siding and trim to the stone brick and vinyl fence, every exterior upgrade will serve this family well into the future,” Dave said. “They won’t need to worry about maintenance or painting and can rest assured their home’s exterior is protected from the elements.” “I love that we could be part of the McDowells’ first home,” Jenny said. “And I love that it came together so perfectly. Ply Gem and Mastic provide an expansive collection of exterior products that make it easy for us to create complete exterior designs that meet all of the homeowner’s needs: eye-catching aesthetics, low-maintenance upkeep and long-lasting durability.” Want to learn more about Mastic's partnership with HGTV stars Dave and Jenny Marrs? Dave and Jenny featured the McDowell home in the fifth season of their HGTV show Fixer to Fabulous. Watch the episode, “Small Historic Home Meets Full Potential,” to see how it came together. And if you're curious how your home would look in Mastic EverPlank, try our visualizer tool to explore color and finish options. Watch the Episode on HGTV    VISUALIZE MY HOME

Designer and HGTV Star Jenny Marrs Knows Home Starts at the Curb

As Seen on HGTV, Build Smart

Designer and HGTV Star Jenny Marrs Knows Home Starts at the Curb

"There is never a second chance for a first impression. Mastic vinyl siding is an easy, high-quality investment with immediate and lasting impact" When remodeling or selling a home, a lot of consideration goes into the interior: Is the kitchen up to date? Is there enough natural light? But the exterior is just as important. In fact, a recent study* revealed that curb appeal can impact the valuation of a home by as much as 7%. What’s more, curb appeal is key for day-to-day home happiness. Just ask designer and HGTV star Jenny Marrs, who, along with her contractor and craftsman husband Dave Marrs, has created a business of improving house values and making them inviting. “Achieving that complete sense of welcome begins well before you walk in the front door,” says Jenny. “It starts at the curb.” We sat down with Jenny to glean some design advice for refreshing a home’s outside. Read on for a few tips, from selecting stylish siding to layering lighting. CREATE A BEAUTIFUL CANVAS WITH MASTIC VINYL SIDING Jenny likes to start with a home’s facade, a fix that’s fabulous in many ways. With Mastic vinyl siding, you can get an immediate boost in aesthetics that has lasting impact with its healthy return on investment. According to a remodeling industry report*, homeowners who renovate their homes with vinyl siding recoup 94.7% of the job cost upon resale. When it comes to the look, Jenny says selecting the right color for your home’s siding is crucial. Mastic has a wide range of timeless and on-trend colors and styles, ensuring you find the right fit for you. “Your home should reflect your personality,” says Jenny. “Mastic has an extensive portfolio of colors, so you’re going to find that perfect color to make you feel at home. And you can be assured that color is going to look as eye-catching and welcoming today and into the future.” Mastic, part of the Ply Gem brand family, uses proprietary technology to protect siding from whatever Mother Nature sends your way, including harsh UV rays that would otherwise be destructive to vibrant colors. Mastic’s industry-leading limited lifetime warranty means your curb appeal is protected for decades. And if you decide to sell your home (and cash in on that 7% valuation bump), that warranty can transfer with the house. ADD DESIGNER-QUALITY DETAIL WITH COMPLEMENTARY TRIM AND SHUTTERS Selecting trim, shutters and other accents that complement the home without clashing is key, but it can be difficult to envision the finished product. The Mastic Home Visualizer tool lets you see the final look before purchasing anything, saving time and money. Jenny recently worked with Mastic to curate a collection of exterior palettes that reflect her distinct style and feature a variety of Mastic siding and accessory options. With the Visualizer, you can browse and select these designer-driven, ready-to-use colors and products that will make your home pop. “With Mastic’s Home Visualizer tool, you can take the guesswork out of perfecting your own curb appeal,” says Jenny. “I curated a collection from their siding portfolio that is universal enough to be stunning on any style home, any time of day, but easy enough to mix and match so that combinations are still brimming with character. LIGHTING, DOORS, AND UNIQUE TOUCHES ADD CHARACTER AND WARMTH Jenny adds that details, such as lighting, doors, and vintage touches – including original doorbells – can boost curb appeal. “Layered lighting is always helpful,” says Jenny. “Exterior wall sconces or pendants, recessed lighting on a front porch, a porch ceiling fan, and landscaping lighting can all add beauty and function to your home’s exterior.” When adding these details to a house or porch, you should consider the details that help the accessories blend seamlessly into the structure. Ply Gem’s mounting blocks – which provide a smooth, stable surface for installing accessories – have true color match technology to ensure exterior lighting seamlessly integrates with Mastic’s collections of vinyl siding. This small touch makes certain accessories complement, rather than detract from, the design. FRONT DOORS ARE ANOTHER WAY TO ADD CURB APPEAL, SAYS JENNY. “A wooden front door adds warmth, while a painted front door can add contrast to the color of the exterior siding,” says Jenny. “To save money on a new front door, I like to use a fiberglass option and paint it with a pop of color for instant charm.” Because Ply Gem shutters and accents are finished with Sherwin-Williams premium colors and coatings, they can easily be matched or contrasted with other exterior colors and finishes. And, Jenny says, any detail that makes your home stand out and tells a story helps with curb appeal, whether that’s a vintage doorbell or mail slot or even antique-style house numbers. How you feel when you look at your home impacts how you live in it. Luckily, you don’t have to be a designer to create a beautiful home exterior. “There is never a second chance for a first impression,” says Jenny. “Mastic vinyl siding is an easy, high-quality investment with immediate and lasting impact.” *Source: Zonda 2023 Cost vs. Value Report Interested in Mastic's partnership with HGTV star Jenny Marrs or want to check out her Collection of Mastic Palettes? Read more about Mastic's partnership with Dave & Jenny Marrs here. And if you're curious how your home would look in Jenny Marrs palettes, explore color and finish options with our visualizer tool. Read About Dave & Jenny    VISUALIZE MY HOME

For Contractors and Installers, Mastic EverPlank Luxury Vinyl Siding Elevates Plank Siding to a New Level

As Seen on HGTV, Build Style

For Contractors and Installers, Mastic EverPlank Luxury Vinyl Siding Elevates Plank Siding to a New Level

When remodeling the exterior of a high-end home, contractors need the most premium materials on the market to ensure lifelong beauty and performance for their customers. Historically, contractors' choices have been limited, causing trade professionals to be stuck with the same old choices for exterior cladding – until now! To provide contractors and homeowners with the best of both worlds, Mastic® Vinyl Siding & Accessories by Ply Gem has introduced the Mastic EverPlank luxury vinyl siding collection to its portfolio of innovative siding solutions. Mastic EverPlank is the newest category of plank siding that combines a true-to-wood look with the trusted performance and durability of vinyl. These reasons and more are why builder, general contractor and HGTV star Dave Marrs trusts Mastic EverPlank for his high-end home remodels. Mastic EverPlank Luxury Vinyl Siding in Quiet Willow Mastic “EverPlank Luxury Vinyl Siding utilizes technology, energy, efficiency, and strength to drive innovation,” says Dave. “It is ideal for projects that warrant a luxurious aesthetic and rich color selection without the maintenance of wood or complicated install of fiber cement.” Builder, General Contractor and HGTV Star Dave Marrs   Ready to explore the benefits of Mastic EverPlank Luxury Vinyl Siding from an expert? Read on for Dave Marr’s top reasons for recommending Mastic EverPlank to trade professionals. A HIGH-END, TRUE TO WOOD LOOK The beauty behind Mastic EverPlank Luxury Vinyl Siding comes from its striking similarity to natural wood that results in a classically sophisticated look and feel. “EverPlank achieves a true-to-wood look like no other siding with wider, flatter panels and a realistic wood grain texture,” says Dave. Mastic EverPlank Luxury Vinyl Siding in White   In addition to its 6-inch-wide plank-style construction and authentic wood-look body, Mastic EverPlank does not have any overlapping seams or exposed nails once installed, creating a high-end aesthetic that offers a unique upsell opportunity for contractors. The luxury vinyl panels are available in 12 popular colors, including deep, premium hues such as Brunswick and Misty Shadow. For homeowners needing a bit more inspiration prior to decision making, the Mastic Home Design Visualizer tool allows contractors to upload a photo of their customers home and discover Mastic EverPlank color and accessory combinations that work best for the look they are trying to achieve. Mastic EverPlank Luxury Vinyl Siding is Available in 12 Luxurious Colors   LOW MAINTENANCE AND SUPERIOR DURABILITY Like many trade professionals, Dave Marrs prefers working with vinyl siding because of its durability and maintenance-free properties that result in fewer call-backs for the contractor. Mastic EverPlank Luxury Vinyl Siding takes durability to the next level with an innovative install method that includes interlocking panels and bonded seams to fasten the panels together on the wall both horizontally and vertically, offering security even in high winds. Just like traditional vinyl siding, Mastic EverPlank resists warping and fading from extreme heat and UV rays, is water resistant, and never requires painting - saving homeowners an average of up to $1,500 per year that would otherwise be spent on repainting costs and labor of upkeep. “These performance attributes of EverPlank stand out the most when pitching to a homeowner, as lifetime maintenance and return on investment are key factors in customer decision-making,” Dave shares. Plus, with a Limited Lifetime Warranty that guarantees beauty and performance for the life of the product, clients will feel extra confident that their siding is made to last.  AN EASIER, FASTER, AND CLEANER INSTALL Like traditional vinyl siding, EverPlank luxury vinyl siding installs easily and creates less dust during installation – eliminating the need for respirators on the jobsite. EverPlank also weighs less than competitive materials yet boasts a solid, reinforced construction that is easy to transport and work with on the jobsite resulting in less breakage. While the installation process differs slightly from traditional vinyl siding, Dave emphasizes that the extra time spent learning the technique pays off because there are no additional steps, such as painting, post-installation. “The great thing about EverPlank siding is that once it’s installed, that’s it — you’re done, and homeowners can immediately enjoy it.” Another major advantage of installing EverPlank is that the butted seams and stackable locking design allow for the panels to be installed without the excessive overlapping errors commonly seen in traditional vinyl siding installs that can cause performance and appearance issues. For comprehensive EverPlank installation instructions, download our step-by-step guide.  Mastic also offers contractors and builders one-on-one training opportunities to learn how to properly install EverPlank via our certified instructors. To learn more about our training programs, click here. EverPlank Luxury Vinyl Siding in Brunswick EVER BEAUTIFUL. EVER DURABLE. With cutting-edge design and performance, EverPlank luxury vinyl siding is the ideal siding solution for bringing your client’s high-end home remodel visions to life. Interested in EverPlank for your next project? Contact us to learn more.

HGTV Stars Dave and Jenny Marrs Are Growing a Greener Future with Help from Mastic®

As Seen on HGTV, Build Forward

HGTV Stars Dave and Jenny Marrs Are Growing a Greener Future with Help from Mastic®

"For us, it’s not just about the here and now — it’s about building and remodeling homes that will stand the test of time and help leave a positive impact on future generations" For home renovators and HGTV stars Dave and Jenny Marrs, sustainability is more than a buzzword; it’s a way of life. From their own family garden where they compost soil and harvest seasonal vegetables to their community-focused project, The Berry Farm, Dave and Jenny practice what they preach. They carry this ethos into their renovation projects by using sustainable building products, including Mastic® vinyl siding and accessories, to create a greener future. A Smaller Carbon Footprint From Manufacturing to Installation According to the Vinyl Siding Institute, vinyl siding is more efficient and has 40% less impact on global warming than fiber cement and 83% less impact on the environment than brick and mortar.(1) Vinyl Siding is a Sustainable Building Material The manufacturing of vinyl siding is designed with sustainability in mind. It requires minimal raw materials to manufacture, which reduces resource extraction and contributes less to deforestation and resource depletion compared to materials like wood or fiber cement. Its lightweight construction means fewer resources are needed for transportation and installation, reducing the overall carbon footprint of the product. Vinyl Siding Produces Less Waste Vinyl siding also produces less waste during on-site installation compared to wood, brick and mortar, or fiber cement. And because vinyl siding is recyclable, any scrap left over can be given new life. Mastic siding participates in the Vinyl Siding Institute’s recycling program to use scrap vinyl from house demolitions as source material in new vinyl siding. In 2022, this cooperative, along with other building exterior manufacturers, generated more than 40 tons of recycled vinyl scrap, keeping it out of landfills and reducing the need for new plastic raw materials to manufacture new vinyl siding. Vinyl Siding is More Durable The durability of vinyl siding reduces the need for frequent maintenance, meaning fewer resources are needed to keep the siding in good condition. For instance, unlike traditional wood siding, vinyl siding doesn’t require yearly painting to keep up its appearance. This results in fewer volatile organic compounds released into the environment, helping to reduce air pollution. And without the extra maintenance, homeowners can see savings add up year after year, making it not only an environmentally sustainable choice but also an economical one. “For us, it’s not just about the here and now — it’s about building and remodeling homes that will stand the test of time and help leave a positive impact on future generations,” said Jenny, the creative backbone of the duo. Dave echoes the sentiment. “We want to think bigger than the job site and consider what happens after the build is over,” he said. “Can the scrap from our remodel be recycled so it stays out of the landfill? Are we helping the environment by using products that can deliver a lifetime of energy efficiency? With Mastic vinyl siding, the answer is yes.” Mastic Insulated Vinyl Siding Improves Energy Efficiency Insulated vinyl siding, such as the Mastic Structure® Home Insulation System™ Siding that Dave and Jenny have used on remodels, enhances energy efficiency in homes. The high-performance foam backing wraps a home in a continuous blanket of insulation, reducing energy consumption and lowering greenhouse gas emissions. “Jenny and I have installed Mastic Structure® vinyl siding on a few remodel projects, and not only is it easy to install but also the quality, low maintenance, energy savings and curb appeal it brings to homeowners is unparalleled,” says Dave. An Easy Choice for Positive Environmental Impact Dave and Jenny Marrs’ choice of Mastic vinyl siding for their home remodels is a testament to their commitment to sustainable living and design. The reduced environmental impact, durability, energy efficiency and low maintenance of vinyl siding make it a long-lasting, sustainable and affordable alternative to other exterior cladding materials. As homeowners themselves, the Marrs family sets a positive example by choosing materials that benefit not only their home and the homes they build and remodel but also the planet, leaving a legacy for future generations to appreciate and enjoy. “Jenny and I are advocates for sustainability, but we realize the idea of sustainable living can be overwhelming,” Dave said. “Making one choice at a time, no matter how big or small, makes a positive impact on our environment.” 1 “Vinyl Siding: Reducing Our Carbon Footprint,” Vinyl Siding Institute, accessed October 31, 2023.

HGTV Stars Dave and Jenny Marrs Breathe Fresh Life into Lakeside Home with Mastic®

As Seen on HGTV, Build Smart

HGTV Stars Dave and Jenny Marrs Breathe Fresh Life into Lakeside Home with Mastic®

"We’re using polypropylene siding that gives the look of shake, but it will last forever. It’s going to be pretty." When new grandmother Wittney Jones asked remodelers Dave and Jenny Marrs to renovate her newly purchased lakeside home, the stars of HGTV’s Fixer to Fabulous immediately knew they needed to create a space that would let Wittney spend as much time as possible with her growing family. “The key to this renovation is to set Wittney up so she can enjoy this place and not have to worry about managing upkeep all the time,” said Jenny. Dave agreed, saying, “We want Wittney’s house to be something that she doesn’t have to mess with.” Dave and Jenny turned to Mastic® to help bring the home back to life with a fresh exterior that will maintain its charm and integrity for decades to come. The Challenge Situated on a scenic lake in Rogers, Arkansas, this 2,494-square-foot house is the start of a new family adventure. Built in 1990, the home’s exterior showed the wear and tear that comes from three decades in a wooded area; the siding was dingy and poorly painted. A misoriented staircase and front yard that was more dirt than grass added to the bedraggled look and detracted from curb appeal. “We want to make this home more welcoming and warm,” says Jenny, designer and partner with her husband in Marrs Developing, which renovates and restores old homes in northwest Arkansas. “The exterior of the house really sets the tone for daily living, so a new entry, fresh landscaping and refreshed siding were at the top of our list,” Jenny said. In addition to the aesthetic benefits of an updated exterior, Dave and Jenny wanted to reduce Wittney’s future maintenance responsibilities to allow the mother of three boys and new grandmother of one to enjoy family time. The Solution “Mastic was an easy choice for the siding because of the realistic textures that give it a real wood look but low maintenance, so Wittney can enjoy every minute of lakeside living,” Jenny said. “Plus, the Mastic color palette gave us the flexibility to choose the perfect shade for the look we were trying to create.” To revamp the exterior, Jenny handpicked Mastic Cedar Discovery Hand-Split Shake in Scottish Thistle. The pale gray with hints of green ties into the natural surroundings while brightening the façade. The rustic look of the hand-split shake adds warmth to the updated style through rich, realistic texture and deep random grooves. “Instead of painting the existing wood siding, we’re using polypropylene shake siding that gives the look of shake, but it will last forever,” she explained. As a complement to the siding, Jenny selected Ply Gem trim in white for an on-trend palette. This combination, as well as others curated by Jenny, are available on the Mastic Home Visualizer, meaning anyone can quickly and easily visualize their home transformation. “We wanted the home to feel like a cozy cottage,” Jenny said. “We added the white trim to make it really clean and make it pop.” When it came time for the installation, Dave was ready. “I love that Jenny chose Mastic hand-split shake for this renovation, and here’s why: It looks like real wood, it’s easy to install, and, when you’re working in a natural landscape like this lakeside setting, you want to use products that are good for the environment. It just feels good,” he said. “Mastic is a great choice for any home, but especially this one,” says Dave, a general contractor and craftsman. “It really gives that authentic look Jenny was looking for in this design. The color stays forever – they’ll never have to re-stain or paint. And, this stuff is strong and durable.” “Upkeep of the home’s new exterior won’t be a worry for Wittney,” Dave said. “With this particular siding, you never have to touch it. You just come here and you enjoy your family.” Mastic Cedar Discovery Shake & Shingle siding is easy to maintain. A few rainy days are all that’s typically needed to keep siding and accessories clean; during dry spells, clear water from a garden hose will take care of moderate dust and dirt. And with Mastic’s 50-year V.I.P. Limited Lifetime Warranty, Wittney will be able to enjoy her home – and views – without worrying about wear or rot associated with many other siding choices, such as wood. “We always want to create welcoming spaces that invite families to gather together,” Jenny said. With the combination of Mastic’s timeless appeal and ease-of-care, Dave and Jenny are assured this lakeside renovation will last for generations. “This house is for Wittney, but it’s also for her kids and grandkids,” Dave added. “You can see her building a life here with her family. It’s awesome.” Want to learn more about Mastic's partnership with HGTV stars Dave and Jenny Marrs? Read about their passion for remodeling with Mastic, check out some of the homes they've elevated, and visualize your project in one of the Jenny Marrs Palettes using the Mastic Visualizer tool! READ ABOUT DAVE & JENNY    VISUALIZE MY HOME

Contractor and HGTV Star Dave Marrs Trusts Mastic® Tools, Training, & Support To Help Get The Job Done Right

As Seen on HGTV, Build Smart

Contractor and HGTV Star Dave Marrs Trusts Mastic® Tools, Training, & Support To Help Get The Job Done Right

"For me, getting it right means getting it right from the start, from design to delivery to daily living. I look to Mastic’s support, training, and tools to make sure that happens" When it comes to a contractor-client relationship, trust can make or break a project. For contractors, this means having a product they believe in, backed by support they have confidence in. “There are so many decisions that go into a home remodel,” says Dave Marrs, contractor, craftsman and HGTV star. “And to have that curb appeal, that first impact that the homeowner is looking for, it needs to be done right. For me, getting it right means getting it right from the start, from design to delivery to daily living. I look to the Mastic brand and their best-in-class support to make sure that happens.” MASTIC HOME VISUALIZER TAKES THE GUESSWORK OUT OF GETTING STARTED Mastic’s Home Visualizer takes the guesswork out of getting started by letting contractors and homeowners envision what the final product will look like before a single plank is purchased. With ready-to-use palettes that include colors curated by designer and HGTV host Jenny Marrs, contractors can be confident that the final product will be exactly what their client envisioned. “When a homeowner is reimagining what their home could be or just starting from scratch, it can be really daunting,” says Dave. “Jenny loves how the Mastic Home Visualizer helps the homeowner literally visualize what their home could look like. You can get all the accents, all the color, all the siding, everything you need to make the home exactly what the homeowner wants — and GCs can do it all from their phone on the job site. Plus, contractors who use visualizer tools report up to a 60% boost in deal closures and up to a 300% surge in total project value. With no learning curve for beginners, and advanced tools for experts - all contractors can benefit from this free tool and impress homeowners with proposals containing multiple designs, each at different price points. “In addition to the reassurance that the design elements all work together, you also know that getting your building materials from Mastic means you’re going to have performance and durability,” Dave added. EXPERT RESOURCES PROVIDE ONGOING SUPPORT Mastic offers one of the industry’s largest product portfolios of high-performing vinyl siding and accessory solutions. Contractors know that the right solution can vary from region to region, budget to budget, and style to style. Mastic siding experts work directly with building professionals and their distribution partners to identify their needs and create customized training programs. Additionally, Mastic makes selling to homeowners easier with best-in-class samples and marketing materials that showcase the wide range of color offerings, realistic textures, and diverse profiles. Quick cut samples, brochures, fan decks, hand boards and bookshelf binders are all available for contractors to assist in sell and upselling their projects. “Time and again, I’ve turned to Mastic for personalized support that helps me not only sell the job, but also complete jobs on time,” said Dave. MORE RECOGNITION WITH REWARDS AND REBATES The more contractors choose Mastic, the more they get rewarded with business building tools as well as fun lifestyle merchandise to enjoy. The Cornerstone Building Brands Rewards program offers access to specialized business solutions, rewards and rebates, sales tools, and travel incentives to help contractors succeed both on and off the jobsite. "Mastic is a partner for builders, allowing them to learn more and earn more while purchasing a product homeowners love,” says Dave. Contractors can find program details and enroll at rewards.cornerstonebuildingbrands.com. LIFETIME WARRANTY FOR LASTING PROTECTION AND PEACE OF MIND With an industry-leading limited lifetime warranty that guarantees lasting protection, contractors can be confident in Mastic’s long-lasting performance. Cornerstone Building Brands Rewards members also enjoy a V.I.P. Limited Lifetime Warranty that covers the product for as long as the original installers live in the home — and then some. If the homeowner sells their house, the warranty is transferable and the new owners are covered for 50 years from the date of original installation, allowing contractors to give their clients the gift of confidence – and greater resale value. “When a product combines unmatched quality with the assurance that it will last, it’s a win-win. That’s why I use Mastic siding,” says Dave. For contractors, it’s critical to have the confidence of no call backs. “When you leave the construction site having done a job with Mastic, you leave the job with knowing you’ve installed a product that both you and your homeowner can rely on,” adds Dave. Building and remodeling a home comes with difficult decisions and unexpected challenges, but selecting and installing high-quality siding doesn’t have to be one of them. Mastic empowers and enables contractors to bring their clients’ visions to life, becoming a partner in helping them grow their businesses. With Mastic’s specialized business tools and contractor services, contractors can rest easy knowing they have their clients’ backs, and Mastic has theirs.

Cornerstone Building Brands announce partnership with Dave and Jenny Marrs

As Seen on HGTV, Community Involvement

Cornerstone Building Brands announce partnership with Dave and Jenny Marrs

Cornerstone Building Brands announces a new partnership with Dave and Jenny Marrs to promote its Ply Gem Mastic siding and accessories. The partnership is the first of its kind for Ply Gem Residential Solutions, a division of Cornerstone Building Brands, the premiere exterior building solutions manufacturer. The married duo are co-hosts of the popular HGTV shows “Fixer to Fabulous” and “Fixer to Fabulous: The Welcome Inn,” as well as the upcoming season of “Home Town Takeover,” and they competed in Season 3 of “Rock the Block.” Dave Marrs is an expert craftsman, builder and general contractor. His work includes custom new construction, extensive remodeling projects, and whole-home remodeling and renovating spaces. Jenny Marrs is the creative backbone of the couple’s renovations and specializes in designing spaces that are welcoming and inviting. “We are thrilled with this new partnership and look forward to seeing our versatile and innovative portfolio of Mastic by Ply Gem exterior building products highlighted in upcoming projects by the Marrs,” says Deb Lechner, vice president of marketing for Ply Gem Siding, part of the Cornerstone Building Brands family. “This is more than a partnership; we welcome Dave and Jenny into the Cornerstone Building Brands family and are excited to work with them.” The partnership will highlight the features and benefits of Mastic siding, such as quality craftsmanship, next-generation technology designed to resist extreme weather, product innovation, low maintenance and its industry-leading VIP limited lifetime warranty backed by Ply Gem. The partnership with the Marrs encompasses a variety of elements, including custom-created content (blogs, podcasts and social media), videos, personal appearances and product testimonials. “We are excited to be working with the Mastic siding team on this new partnership,” said Dave Marrs. “I’ve used the Mastic products for some time now and like the quality and low maintenance of the siding products.” See the press release    

Tips for Selecting Vinyl Siding for Your Home with Dave Marrs

As Seen on HGTV, Contributors

Tips for Selecting Vinyl Siding for Your Home with Dave Marrs

Whether you’re updating your current home’s exterior or devising plans for a new build, choosing the perfect siding can be a daunting decision. There are several important factors to consider throughout your selection process, including the right material technology for your climate, personal color preference, and a unique style that you’ll love for years to come. If you’re looking for a long-lasting solution, vinyl siding is a great option that’s becoming increasingly more popular among homeowners — and with good reason. It offers the same curb appeal as wood siding but with unique color, durability, and performance capabilities that won’t chip, peel or fade over time. With the Mastic® brand, we built off of the best features of traditional vinyl siding to create a more premium product that holds its color overtime, stands up against extreme weather, and requires little to no maintenance - saving homeowners time and money. It’s reliable and resilient, which is why builder, general contractor and HGTV star Dave Marrs trusts Mastic for his projects. “As both a contractor and a homeowner, I want to have a beautiful home without having to constantly maintain it,” says Dave. “With Mastic vinyl siding, there are really just two steps: install and enjoy.” Interested in installing Mastic vinyl siding on your home’s exterior? Read on for Dave’s top tips for siding selection. Choosing The Perfect Color When selecting the right siding colors for your home, it all comes down to personal preference. While trends may come and go, Dave emphasizes the importance of choosing a palette you’ll love for years to come. “My wife Jenny always says you have to live in and love your home, so make it something you enjoy.” Mastic vinyl siding collections are available in array of different colors that complement anyone’s design preferences — from crisp whites and eye-catching pastels to nature-inspired hues.  When you’re ready to explore the options, Dave and his wife Jenny Marrs, designer and co-host of HGTV’s Fixer to Fabulous, recommend using the Mastic Home Design Visualizer tool to eliminate the guesswork. All you have to do is snap a photo of your home — then you’re ready to explore the vast siding and accessory combinations to bring your project to life. If selecting your own color combination feels intimidating, you can choose from one of Jenny’s exclusively designed Mastic Home Design Visualizer palettes featuring handpicked colors and styles for each element of your home’s exterior. “Jenny and I have found that greens, blues and whites are trending, but we also consider them to be timeless,” Dave shared. EXPLORE THE PALETTES HERE In addition to the variety of color offerings, Mastic vinyl siding collections are a great siding choice thanks to its unique color-match technology that allows homeowners to match different exterior products throughout the home. From trim, fascia, and soffits to siding and shutters, the color remains consistent across materials and product types for a completely cohesive design. Before making a final decision, homeowners should consider the weather and fade resistant properties of their siding color choices. Dave trusts Mastic because of its leading color technology that provides protection from harsh UV rays. So, no matter where you live, you can rest assured knowing your siding color will stay as vibrant as the day it was installed. Selecting a Siding Style That Works For Your Home Just as important as color selection is the style of siding itself. When it comes to choosing the perfect style for your home, Dave recommends Mastic thanks to the variety of siding designs available. “One of the many reasons why I suggest Mastic to homeowners is because I know it offers something for every taste,” says Dave. From traditional design to more contemporary aesthetics, Mastic offers the perfect cladding to complement your aesthetic vision. Lap Siding For a more classic look, horizontal lap siding is a tried and true choice that still offers an abundance of design flexibility. With over 10 lap siding collections available, you can choose from a wide range of colors, widths, and textures to create a beautiful exterior design that’s unique to your taste. Lap siding also features an array of technical benefits such as quick, easy installation and a watertight design. Because of the overlapping horizontal board placement, installation is a breeze compared to other types of siding, allowing homeowners to save time and money on their project. Additionally, the board placement helps shed water to protect walls from moisture damage. Vertical Siding Also known as board and batten siding, vertical siding creates a contemporary feel that lends home’s a dramatic sense of height - even when used as an accent wall.  Vertical siding is especially prominent in modern farmhouse-style homes. Dave regularly works with the Board+Batten Designer Series™ for a striking vertical siding option. Its 7” width and authentic woodgrain appearance highlights the home’s best architectural features, while advanced engineering ensures superior impact resistance and outstanding durability in all weather conditions. The Board+Batten Designer Series is available in 29 colors ranging from traditional pastels and earth tones to darker contemporary colors. For the deepest, darkest hues, SolarDefense Reflective Technology™ is available to keep your siding vibrant thanks to tough UV-stable polymer that resists chemical breakdown and reflects damaging rays. Shake & Shingle For hundreds of years, shake and shingle has been a popular exterior style for east coast American homes. Its endearing texture adds character to smaller homes and a distinctive architectural element to larger ones. When building dormers, gables or other peak areas, Dave chooses Mastic Cedar Discovery™ for the charming look of hand-split shake and naturally weathered cedar shingle. With shake and shingle vinyl siding, you can enjoy a distinctive cedar appearance without the upkeep of traditional wood. There is no painting, staining, or patching required, saving homeowners up to $6,000 every 4 years in repainting costs. EVERPLANK™ If you’re looking for a luxurious alternative to wood siding, the new EVERPLANK vinyl siding collection from Mastic is the perfect choice for homeowners looking to elevate their exterior. “EverPlank features the time-tested look of real wood paired with a nice clean profile and no standard overlap," shares Dave. “Plus, it features the strength and durability of vinyl siding so you know it’s going to give you a look that lasts a lifetime.” Available in 12 luxurious, timeless colors, EVERPLANK’s 6” plank style construction features the realistic look and feel of true wood grain and eliminates unsightly nails for a clean, high-end look.  Its secure interlocking system withstands strong winds and reduces gaps, and its water-resistant properties resists warping and rotting – backed by a lifetime warranty to guarantee beauty and performance of the life of the product. The Right Material Technology for your Environment Last but not least, before making a final decision on your vinyl siding selection, Dave encourages homeowners to consider the unique performance capabilities that your home could benefit from. While all Mastic vinyl sidings are low maintenance and hold up against natural weathering, Mastic also offers premier material technology to ensure your siding maintains its performance and appearance no matter your location or climate. Western Extreme™ For those living out West, Dave recommends Mastic Western Extreme to protect your home’s exterior from extreme elements. "I grew up in Colorado where we had high elevations and temperatures that could shift from 75 degrees one day to a blizzard the next,” says Dave. “With most standard siding options, the high elevation, UV and temperature swings can cause warping and fading of the siding. With Mastic’s Western Extreme siding, you have added protection from these extreme elements. It’s a huge bonus to protect your biggest investment.” Specifically engineered to take on the most complex weather systems, Western Extreme features next-generation technology that protects your home from the effects of infrared light, low humidity and rapid temperature changes found in Western climates. Western Extreme is made from extra-thick vinyl panels to resist warping from fast temperature changes. Additionally, it can withstand wind speeds of up to 200 mph and features InfraBlock Technology® to keep even the darkest colors from fading. SolarDefense Reflective Technology™ For the deepest, darkest exterior colors, Dave suggests selecting a collection with SolarDefense Reflective Technology to ensure fade resistance. “Regardless of where you live, this technology acts as a permanent sunscreen to help keep your rich, deep colors vibrant for years to come.” Mastic’s SolarDefense Reflective Technology features three active layers to protect your home: 1. A top layer that disperses heat and helps resist fading by allowing light energy to flow both ways. 2. A middle layer that features a cooling compound that scatters light, reflecting heat away to keep panels cooler. 3. The base layer stands up to heat, preventing distortion. Structure® Home Insulation System™ Siding For those looking for enhanced insulation protection in cold winters and warm summers, Structure® Home Insulation System™ Siding features an exclusive combination of vinyl siding technologies and high-performance foam that wraps your home in a continuous blanket of insulation. Structure’s high insulating power helps to lower energy bills, shrink your carbon footprint, and reduces noise. The expanded polystyrene foam insulation and rigid substrate increases the R-value of exterior walls, helping save energy year-round. Plus, it’s 300% more impact resistant than standard vinyl. “For many, the home is the biggest investment you make in a lifetime. Therefore, it’s important to provide it with the best protection possible,” says Dave. Worried about longevity? Mastic proudly stands behind all product lines, with a No Fade, No Distortion Promise. Take a look at the V.I.P. Limited Lifetime Warranty to learn more. Ready to Reimagine Your Exterior? With Dave Marr’s advice in your back pocket, you’re bound to make the best decision on which vinyl siding is right for your home. Ready to get started? Click here to browse Mastic’s collection of siding and accessories.  

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